Since 1994, Blanc d'Ivoire has been celebrating the French art of living, a subtle balance between heritage and modernity. On the occasion of our 30th anniversary, we invite you to explore the key moments that have shaped our history… and to celebrate this timeless adventure together.
1994: the birth of a feminine passion
The story of Blanc d'Ivoire begins in 1994, driven by the passion of a woman in love with travel, beautiful materials, and subtle colors. Animated by the desire to reinvent a French art of living, she imagines a decoration brand where elegance and authenticity combine with softness and refinement.
1995: The first boutis, a timeless icon
One year after its creation, Blanc d'Ivoire unveils its very first boutis, an emblematic piece of textile craftsmanship.
Hand-embroidered, it embodies exceptional know-how and the delicacy of French interiors. Its immaculate whiteness crosses eras, elegantly adorning beds and sofas, bringing softness and comfort to homes of yesterday and today.
2001: An unmissable Parisian address
It is at 104 Rue du Bac, not far from Le Bon Marché and the finest Parisian boutiques, that Blanc d'Ivoire opens its first store. An elegant setting, where Tony, passionate about the world of decoration, welcomes each visitor with warmth and enthusiastically shares the story of each creation. This place quickly becomes a favorite address for lovers of design and refinement.
2012: The Carlotta chest of drawers, between charm and timelessness
Blanc d'Ivoire unveils Carlotta, a chest of drawers with a refined design, which captivates with its timeless allure and functionality. Made from mango wood, it establishes itself as an iconic piece of the brand, crossing eras with elegance and subtlety.
2025 marks its grand return with two exclusive anniversary editions, celebrating 30 years of creativity. Still as refined, Carlotta is adorned with new luminous shades: a bright straw yellow and a lovely apricot pink. A reinvented classic, ready to enhance all interiors, from the most classic to the most contemporary.
2025: 30 years of passion and expertise
Today, Blanc d'Ivoire celebrates three decades of creativity, innovation, and love of beauty. A big thank you to all our loyal customers, who are part of this beautiful adventure and bring new energy to our story every day.
Stay tuned… Beautiful surprises and new creations await you throughout this anniversary year!
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